Designing artful brand identities and websites that blend style with strategy

ELEVATING WOMEN-LED BUSINESSES THROUGH A STRATEGIC + COLLABORATIVE APPROACH TO BRAND AND WEB DESIGN

ELEVATING WOMEN-LED BUSINESSES THROUGH A STRATEGIC + COLLABORATIVE APPROACH TO BRAND AND WEB DESIGN

Your brand identity is the heart and soul of your business. Think of it as your brand’s signature outfit (can you tell I got my start in fashion, shoutout Anthro!) It should be oozing with brand personality - telling the story of what makes you, “you”.

Mini Brand

The Mini Brand is a three day intensive that is ideal for brands looking to establish a brand identity foundation on a budget. Within a three day timeline, you’ll walk away with elements to jumpstart your business journey that can be expanded upon as your business grows.

  • Three-day timeline

  • Questionnaire + prep call to nail down your direction

  • Mood board and custom color palette that resonates with your dream clients + customers

  • Primary logo

  • Secondary logos

  • 1 icon (brand mark)

  • A font suite to utilize throughout your marketing

  • A brand board

  • Loom video on how to utilize your branding effectively

Investment: $1,500

Full Service Branding

Full service branding is for brands that are wanting to take their brand identity one step further that not only attracts your ideal clients, but makes them feel something emotionally. This package offers the most value by building favorability with your ideal clients while providing you with all of the branding elements to create a brand that stands the test of time.

  • Three week timeline

  • In-depth questionnaire + kickoff call

  • Mini Strategy Guide: values, keywords to be known by, tagline, mission statement, and visual guidelines

  • Mood board and custom color palette that resonates with your dream clients + customers

  • Primary logo

  • Secondary logos

  • Brand marks

  • Hand drawn illustrations (kinda my thing)

  • Hand drawn textures/ backgrounds

  • A font suite to utilize throughout your marketing

  • Instagram launch graphics

  • (8) Instagram story or feed templates

  • A brand board

  • Loom video on how to utilize your branding effectively

Investment: $3,200

Brand Identity + Squarespace Website

A wholesome approach that blends a custom brand identity with a Squarespace website for a timeless, cohesive and consistent look. It’s a client fav for a reason!

  • Six week timeline

  • In-depth questionnaire + kickoff call

  • Mini Strategy Guide: values, keywords to be known by, tagline, mission statement, and visual guidelines

  • Mood board and custom color palette that resonates with your dream clients + customers

  • Primary and secondary logos

  • Brand marks

  • Hand drawn illustrations (kinda my thing)

  • Hand drawn textures/ backgrounds

  • A font suite to utilize throughout your marketing

  • Instagram launch graphics

  • A brand board

  • Up to 5 page website design via Squarespace

  • Website mockups before implementation

  • Responsive design for desktop + mobile

  • Loom videos on how to utilize your branding effectively + successfully manage your site

Investment: $6,000

Client Love

  • Karli helped me create the rebrand and new website of my absolute dreams. The entire process was incredibly organized which made everything, and every intricate detail, seamless. She was always there to answer my questions and help guide me along the way with her expertise, positive attitude, and patience. Karli is truly the best of the best!

    THE NO GLUTEN GIRL

  • I could not love Karli & her work any more! This is my third time coming to her for branding & website design, as my businesses have shifted over the years. She brings a breath of fresh air to branding. Her entire process is so smooth & she has captured the heart of my business through her branding over & over again!

    ASHLEY MOORE

  • Karli went above and beyond expectations for our branding + website. She met with us to get detailed understanding of our business and what story we wanted to tell through our branding + website. She hit everything spot on! Our brand is a literal dream now and fits our vibe and personality perfectly. She made everything flow so nicely!

    THRIVE CO MARKETING

My Process

  • We'll get on a discovery call to make sure we're a good fit while finding the perfect package for you. From there I'll get you onboarded with everything from booking your project to staying connected throughout the process.

  • You’ll be a part of every step of the process and will get to see your vision come to life — which is so exciting! We'll communicate throughout your project via my project management system, videos, and calls too keep us moving forward and designing on the timeline.

  • You’ll receive a folder with your final branding files, launch graphics, and video tutorials to manage a consistent look throughout your marketing efforts as well as confidently managing your website too!

Ready to start attracting your people through timeless branding and a website you love?